Nestle Bangladesh

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| United International University (UIU) Assignment no:01Assignment Topic: Marketing SegmentationSubmitted to :Md. Al-Emran,Asst Professor, MarketingUnited International UniversitySubmitted by:Section: NM Name | id | Imtiaz Uddin Ahamed | 111103080 | MD. Tanvir Islam | 111103017 | MD. Iqbal Hossain | 111102099 | |

[Date of submission - 21th July 2012] | |

Nestle Bangladesh

Nestle is the world's leading nutrition, health and wellness company. Our mission of "Good Food, Good Life" is to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night.
Nestle is originated at 1866, when the first European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. One year later, Henri Nestlé, a trained pharmacist, launched one of the world’s first prepared infant cereals ‘Farine lactée’ in Vevey, Switzerland.
Nestlé Bangladesh Limited started its first commercial production in Bangladesh in 1994. In 1998. Nestle S.A. took over the remaining 40% share from our local partner when Nestlé Bangladesh became a fully owned subsidiary of Nestlé S.A. Nestlé Bangladesh's vision is to be recognized as the most successful food and drink Company in Bangladesh, generating sustainable, profitable growth and continuously improving results to the benefit of shareholders and employees. Our factory is situated at Sripur, 55 km north of Dhaka; the factory produces instant noodles, cereals and repacks milks, soups, beverages and infant nutrition products.

Company Profile

Net Income | CHF 10.43 Million | Employees | 1400 | Website | www.nestle.com | Headquarters | Nikunjha | Industry | Food Processing | Product | Milk products, Beverage, catering baby food |…...

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