Mitt Romney’s Presidential Campaign Speech.

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Mitt Romney’s Presidential Campaign Speech.

Mitt Romney launched his Presidential Campaign Announcement Speech in New Hampshire on June 2nd 2011. On January 10th he wins the primary election in New Hampshire by 39,4% the effect of his opening speech must’ve made quite the impression on the residents in New Hampshire. Traditionally New Hampshire is “ruled” by the Republican Party and is seen as the most Conservative part of the northeastern parts of the US. The reason this can be seen as such a victory should be seen in the light of Barack Obama getting the majority of the voters in 2008. The state has only been won by the Democrats four times before Obama. Since the mid-term election in 2006 the Democrats seem to gain ground. Therefore, Mitt Romney must have felt quite pleased with the result. So when analyzing the speech is this a ground breaking speech with clear purpose and rhetoric?
The purpose of the speech is of course to define himself as a worthwhile candidate who is able to win the election for the Republican Party and lead the USA to better times. By natural selection this of course make President Obama and the Democratic Party their enemy. Mitt Romney has to present himself as a leader and born Alpha Male. In order to do that he must elevate himself, his family and put down and ridicule President Obama and his work.
Mitt Romney’s speech is composed in such a way that he welcomes and thanks his hosts. From lines 11 – 30 establishes a link between himself as a speaker “I” and the audience “We”. In this introduction he also links with the past history of America and its “belief in liberty and equality” (l. 26). He points out that America has no monarchy, aristocracy or dynasties with the quote from Red Sox to the New York Yankees “There are no dynasties in America” (l. 29 – 30) in a humorous tone.
The second part of his speech is opened by a…...

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