Hp Merced

In: Computers and Technology

Submitted By saipri89
Words 3892
Pages 16
MSIS604/OMIS378
Information Systems Policy & Strategy
Spring Quarter, 2013—2 April/13 June

Instructor: Dr. Darrel A. (Del) Mank dmank@scu.edu Cell Phone: 408-605-3983 Office Hours: By appointment Office: Room 321W Lucas Hall Class Days: TTh
Class Period: 5:45pm—7:00pm Class Room: 310 Lucas Hall Text: Schilling, Melissa A.; STRATEGIC MANAGEMENT of TECHNOLOGICAL INNOVATION, McGraw-Hill/Irwin, 4th Edition, 2013 ISBN 978-0-07-802923-3

Cases* Hewlett-Packard Merced Division SAP America VMware Inc., 2008 IBM and Eclipse (A) Oracle vs. salesforce.com Enterprise IT at Cisco (2004) Google Inc.

*All Cases are from the Harvard Business Review and are available at the SCU Bookstore

Course Objectives:
• To develop an awareness of the range, scope, and complexity of the issues and problems related to the strategic management of ISTs.
• To develop an understanding of the “state of the art” of the strategic management of IST and IST innovation.
• To develop a conceptual framework for assessing IST capabilities.
• To develop insight concerning the skills necessary to be effective as an IST manager.
• To offer some practice in defining and working out strategic management problems related IST innovation and implementation.
Course Description/Perspective:
The course focuses on the strategic management and deployment of information systems and technologies (ISTs) to improve business competitiveness. The role of IST strategy in enabling companies to effectively manage in the turbulent and dynamic business environment brought about by the Internet is studied from a number of perspectives. During the quarter, we will analyze: 1] new business opportunities in electronic commerce brought about by ISTs, 2] organizational redesign that these technologies require, and 3] implementation & change…...

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